Skip to main content

Debra SeS, "Be THAT Guy!!"


A new public health approach to fighting violence in all its forms against women is being promoted by NASCAR to its fans via its Jumbotron with an animation delivering this message, 

“#BeThatGuy. Stop violence against women in its tracks.”

This is awesome! It is every anti-violence against women advocates' dream, to have the sports industry working to prevent and eliminate this violence. Using animation, or cartoons, if you prefer, is a very engaging method to catch the eye, and the attention, of a captive audience, such as those who are watching car races! 

 and here is the video

 http://youtu.be/unwz9169Sms

The video was a collaboration between Grazie Media, a Toronto-based business that programs public service announcements on Jumbotrons for U.S. sporting events and Breakthrough, a global leader, says in its own words, “use(s) the power of arts, media, pop culture, and community mobilization” to get men to discourage other men’s violence. Mallika Dutt, the group's founder, said that Breakthrough’s goal is global — “to make violence against women unacceptable.''


 We also call this By-Stander Intervention.  This model began in the 1990s as a means to affect social and cultural norms - to create long-lasting and real change in attitudes about violence against women. The key is to have peer-to-peer accountability, or man-to-man, in this case. Men holding other men accountable is the primary goal of engaging sports culture in ending the war on women.The public health perspective is that violence against women is a behavioral epidemic that culture can have power to discourage and eliminate.

 So I am thrilled to see this is happening, this is creating social and cultural change for the good of all! 

 Thank you to Grazie & Breakthrough for delivering this message, on behalf of all survivors/thrivers/overcomers/ of violence against women!

 Information for this blog came from this source: http://america.aljazeera.com/articles/2013/12/6/using-a-cartoon-andhumortofightviolenceagainstwomen.html
Labels:

Comments

Post a Comment

Popular posts from this blog

DebraSeS: Loss of a loved one

Dear Mrs. Gertrude Plooster Adams; You were the Best Auntie ever... Some of the things I am remembering about you on your last day on Earth:  summer visits with you (and my Uncle & Cousins): you got me, because you needed some girl time after living with Uncle Babe & 3 sons! I remember you telling me, "... you sure like to read! always got your nose in a book..." homemade ice cream : one of your favorites was peach, you really loved peach walnut!  sewing: Auntie, you were not much of a seamstress...I recall witnessing your  finger  running right under the needle in the machine! You & my my mom were always cutting up Uncle Babe's & my dad, Leo's old clothes to make more for the 4 boys!  food: Oh my gosh, we had so many picnics & family dinners (about 15 of us) together - holidays especially but they were not required! All of us women were cooking and talking while snacking, and the dads were watching sports on T...
Post a Comment
Read more

Welcome to My World!! a world filled with "Missing Pieces"

Hello, and welcome to the world according to Debra!  You will find me to be an amusing  & witty antidote to whatever you think about people like me - ummmm, what is that exactly???? I am an outgoing, outspoken, direct, honest (even if its hurts) kind of person.  I think that is why I have lots of nicknames... here are a few of my favorites:  "Shameless Agitator"    "The Question Girl"   "Purply"   "Feminist" "Ada Patada" "Boss Little" "Shorty" "Adams Apple" I love to talk. I love my family (ALL of them!).  I love my friends. I love to travel. I love to meet new people. I love to learn about cultures, including my own. I love to read. I love to take naps.  I LOVE chocolate. I am motivated by my grandchildren - eight, so far! I am inspired by my beautiful children - four, plus their significant others! I am passionate about my work - intervening, eliminatin...
Post a Comment
Read more

What are you missing?

What is missing in your life? Is it love? Is it adventure? Is it serenity? Maybe you want to write a book? Go on vacation? If you go through your days, placing one foot in front of the other, feeling bored, stuck, sad, numb, or any number of emotions, it is time. It is your time. First you will want to identify what is missing. How do you do that?  "Think it over, think it under!" says Winnie the Pooh. I always begin by making a list of the top 100 things I want to do. Remember when everyone was writing their "bucket list"? This list was written by a man who had received the news that he would die within a year from cancer. He wasn't ready for that ultimate ending yet. By accomplishing all the items on his Bucket List, he then achieved a sense of peace and acceptance about his life's demise. Even my grown kids were talking about doing things from their bucket list! It was a trend, for sure. We can always glean little bits of wisdo...
Post a Comment
Read more